Buying Agent’s guide to decorating with colour.

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Colour is so important to our ability to express ourselves and where better to make our mark than with our homes. Kelly Hoppen may say greige, taupe or elephant breath. The middle classes may fawn, (pun intended), over Farrow and Ball’s downpipe. The Notting Hill set may worry that Nigella’s duck egg blue clashes with Jamies new pink range. But it doesn’t rattle these people…

Just think how delighted the neighbours must be with these splashes of colour in the neighbourhood.

it is of course the blending of complimentary colours that is so important.

To be really up to date one needs to blend neons and ice cream colours seamlessly

But back in the 1970’s that was less important – easy access from the kitchen to your horse was the pressing matter.

Oh, and we’re back again to that ‘ice-cream palette’.. or possibly the ‘macaroon palette’. I’m getting pistachio with palm of violets and a frisson of lime. Note lovely storage units for fast access to Alka Seltzer.

Patterns must not be underestimated when unleashing the power of colour, especially when mixing and matching with textured floor coverings.

and textures are so important. There is nothing quite like satin for bringing deep jewel colours to life. Particularly liking the contrasting orange table cloth.

Also, don’t be afraid of using window dressing. I grant you that stick on stained glass is ‘a little out there’ but nothing ventured…

and when decorating childrens rooms, it’s OK to stick to primary colours but do make sure that the wall mounted guns and ammunition work together.

…and finally, bang up to date, this London home encompasses the grasping of the eclectic design nettle. Tricia Guild must be kicking herself she didn’t come up with this Designers look… Oh.

…. loving the attention to detail of different curtain panels and the subtle introduction of gilt. Wow, just WOW

So, there you have it, my guide to enhancing your life and in these examples, mine, with colour.
For help with finding your dream property (for properties like above, we can recommend interior designers with paint brushes) find out more here

Buying Agent’s Top 50 Property people to follow on Twitter. Feb 2011

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This is intended as a crib sheet for people new to Twitter who either work in residential property or are fascinated by it. I follow 1000 people, so clearly there are many more worthwhile ones out there. However, if you follow all of these people you will kick-start yourself straight into the Glitterati of the property Twitterati.

(1) @Rightmove

Boring and predictable of me I know, but their in-house stats are invaluable for raising debate and they actually engage.

(2) @Zoopla

and @lawrencejhall @kyreniaj who tweet on behalf.

Generally more frivolous in their postings than Rightmove but amongst the Sleb stuff is useful information.

(3) @waellis1868

A small Estate Agency showing the ‘big boys’  how Twitter should be done. Constant flow of really excellent property links.

(4) @anneashworth

‘The’ property writer for the Times Bricks and Mortar. Would be No.1 if the links Anne tweets (which are probably some of the best mainstream property articles out there), were available to non-paywall peeps.

(5) @Tepilo

and @sarahbeeny Lots of interesting tweets for consumers and property professionals.

(6) @grantshapps

Not suggesting you will enjoy this follow, main emphasis seems to be on who earns more than David Cameron. However, would be ill-advised not to follow the housing minister despite it being a part-time (why?) role.

(7) @Primelocation and @property_whore @findaproperty @thomasinagr

Usual portal stuff, slightly less active than those above but nuggets of juicy stuff.

(8) @planetproperty

A surprising high rider in the charts, as they are spring chickens in the Twitterverse. But I always click on the links to their daily pieces and I am rarely disappointed by either the content or the often very well-researched and written journalism.

(9) @propertyjourn

Engaging, interesting and some great off piste blogs as well as his broadsheet pieces, from freelance property writer Graham Norwood.

(10) @andrew_oxlade @thisismoney

Constant high quality pieces on the money side of property.

(11) @melaniebien

Doyenne of all things finance and mortgages within the media and Twitter. Sartorially and financially ‘keeping it real’.

(12) @subutcher

Queen of Twitter in the architecture and construction industries.

(13) @rupertbates

Editor of What?House and Showhouse who’s industry tweets are interspersed with rugby chants.

(14) @henrypryor

BBC property pundit and consultant to many ‘posh’ Estate Agents. His statistical analyses and conclusions of the property market make me judder between head nodding and head shaking, creating good debates.

(15) @shelter

Lest we forget what a mess the housing market is in for many, these guys are there to remind us.

(16) @eatoday

Essential follow to keep up with the intricacies of behind the scenes estate agency issues and news.

(17) @ed_mead

The nearest we have to a celebrity Estate Agent, commenting on the Central London market. Thankfully, honestly.

(18) @propertyjourno

Good straight forward property tweets with humour and personality.

(19) @jamesatupad @avoidthevoids

With a focus on the lettings side, must follows for insight into that side of the market.

(20) @propertyowl

Good and interesting property related tweets.

(21) @thereatandmouse

Interesting round up of the key property stories of the day and very well written.

(22) @davidadamsch

Tweets from Chesterton Humberts on the state of the market in real time.

(23) @marshandparsons

Peter Rollings tweets about the London market, some useful stuff (but sometimes stuffy) and overly PRish on occasion. You have been warned.

(24)  @academyblog and @housingdabble

Essential follows for those in the industry and incredibly helpful folk.

(25) @agencytrainer

Julien O’Dell an Estate Agent and a trainer of them.. essential follow for insights into the back office of agency.

(26) @propertyadd

Immersed in the world of Estate Agency and so are his very useful tweets.

(27) @liambaileyresi & writeaproperty

Tweets from the poshest of the posh, Knight Frank. Important data but could benefit from a warmer approach and more frequency.

(28) @insidehousing

The arbiter of all things related to social housing.

(29) @ricssurveyors @ricspress

Tweets from the Royal Institute of Chartered Surveyors. Rarely amusing and not profligate with their tweeting but a necessary follow.

(30) @jamie_merrill

Property tweeting from the Independent. Sadly doesn’t really talk back but you won’t miss the decent stories the Independent produces by following.

(31)   @tessashepperson

A lawyer specialising in Landlord law. Excellent articles about the legal side of being a Landlord.

(32) @integraps

Estate Agent, surveyor and estate agency trainer, tweeting useful news, information and banter.

(33) @huntwriter

For ‘proper’ writing about eco and sustainable building and more…

(34) @robertaward

Knowledgable blunt tweeting about investing, developing and making money from property.

(35) @neilkurz

Feisty property tweeting from an Aylesbury Estate Agent and EPC aficionado.

(36) @theneg

Does what it says on the tin.. news and views from The Negotiator magazine.

(37) @whatsamsawtoday

Tweeting and blogging from a woman in thick of buying, renovating for investment.

(38) @estateagentdad

An anonymous Estate Agent in the West country talking about how it really is… difficult to be mean about EA’s when you follow this lovely chap. The poster boy for ‘Estate Agents are people too’.

(39) @astleysharpe

An independent Estate Agent in Milton Keynes, talking market and personal stuff brilliantly. The corporates should watch and learn.

(40) @dezeen

An essential follow for the most glorious architectural and design links from their website. Delicious.

(41) @giornalista1

Freelance property journalist who is human and engages… a rarity.

(42) @ewardhunt

A property PR looking after clients across Estate Agency and buying agents. Really good interesting tweets and she chats back.

(43) @pimlico_flats

A landlord with properties in guess where! He shouldn’t be interesting but he is.

(44) @bannerhomesplc

The only developers worth following that I have found. Bags of personality, they even make me click on their new homes links, which quite an achievement.

(45) @dwellresi

A London lettings agent who know their stuff and are happy to share insights and help out.

(46) @peterboltonking

Heads up NAEA, does not Tweet much but access to government means worth a follow for the odd tidbit of important stuff.

(47) @romansauctions

Tweeting personably about property auctions, with the odd ‘frightful’ property thrown in to delight us.

(48)  @aboutproperty

Some good property tweeting and links going on here.

(49) @aceestateagent

Kathy Griffin runs Sawdye & Harris independent EA’s in Devon. Consistently good links and blogs.

(50) @mortgage_mind

Blunt tweeting about mortgage products, tells it how it is along with a very enjoyable dollop of cheeky-chappieness.

Most Estate Agents are Twits…. Discuss.

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The cry has gone up. You can hear Rupert’s and Darren’s across the Land of Property . ‘It’s all about Social Meedja, innit? That’s the future, innit? We better ‘ave a bit of that’ And the Twitter account is set up.

These Twitter accounts then wallow or thrive in one of three states.

A. One tweet .. Helloo!, we’re here on Twitter, please follow us… Never to be heard from again.

B. Tweets once a week with a stream of all their listings.

C. Talks to people, posts interesting links and shows a personality.

So, let’s take A: The dead Twitter account

I can visualise what has happened. They have a little poke around and there are opinions out there. Opinions scare the heebeejeebee’s out of them.

‘We daren’t have an opinion or we’ll offend all those potential and existing clients’.

‘It’s too risky, we might screw up our corporate branding’.

‘Best put all our Tweets through PR dept. first’.

Perfect examples are Hamptons, John D Wood, Savills and to a slightly lesser extent Knight Frank. Major players in the World of Estate Agency with a plethora of dormant or damp squib accounts with no influence at all on Twitter. Whilst spending millions on PR & marketing they are missing out on one of the most cost effective and influential tools of our time.

Now let’s take B: The, ‘Ooh, I’m on Twitter, what do I do now’ account.

Hmm. In this case, (and I have first hand knowledge), the Twitter account is passed to either the IT Dept. or the Office Administrator. Not in itself the death knell of tweeting but damn close. What are they going to say? Are they going to discuss the market? Are they going to give an insiders view on real time valuations. Are they going to discuss new innovations that could be useful to others? Are they going to engage in banter with their industry colleagues? NO. Generally, they’re going to set up a timed Tweet generator and pump out their listings, because that’s what they’re comfortable with and feel safe doing.

C. The ‘They’ve got it right’ account.

The ones I bother to follow. Someone is tweeting who is in the thick of the business, can engage with others and is imparting a warm/intelligent / knowledgable representation of the business and the industry. These are the businesses who are going to raise awareness of their existence and generate business as a result.

Question: Why go on Twitter?

Let’s cut the fluffy stuff, we’re in business, it’s mainly to make money. Secondly, to learn about what the hell’s going on out in the industry. If you do it right, you will achieve both.

Do’s and Don’t’s

Don’t

  • Only send out tweets and never reply or retweet.
  • Constantly tweet your listings.. trust me NOBODY is interested.
  • Tweet that the market is fab when we all know it’s rubbish.. Honesty =Trust and we all hate Pollyanna’s.
  • Think that these ‘we’ll get you millions of followers’ sites work. They’re pointless.
  • Time your tweets to go out at certain times. People will think you’re a Bot.. and they’d be right.
  • Give the ‘Tweeting  job’ to the office junior.

Do

  • Retweet or reply to people if they have said something interesting.
  • Have conversations.
  • Have the courage of your convictions and tell it how you think it is.
  • Do research and throw interesting articles into the Twitterverse.
  • Talk about what is happening right now in your market.. we’re interested
  • Ignore the ‘SM Guru’s’ who say don’t tweet personal stuff or that you’re watching X Factor. It’s fine in small doses, people like it.
  • Show your personality. People do business with people they like.